Rocket X College Mascots
Your own personal home-court advantage
Rocket Mortgage’s roster of college basketball partnerships was growing, which meant the number of IPs to incorporate into the creative was too. That was challenge number one. Challenge number two was making the creative consistent with the “More than a House” brand campaign running at the time. Challenge accepted.
CREDIT
Creative Direction: Kate Bacheller & Mike Hunter
Executive Producer: Julie Etheridge
Director: Cronenweth Brothers
Creative Editor: Rich Smith, Hudson Artists
VO Talent: Will Arnett
Sound: Spencer Hall, Hudson Artists
Executive Producer: Julie Etheridge
Director: Cronenweth Brothers
Creative Editor: Rich Smith, Hudson Artists
VO Talent: Will Arnett
Sound: Spencer Hall, Hudson Artists
