NFl Homebuyer Kwity Paye
Happy Mother's Day, Agnes Paye
The first thing Kwity Paye did after being drafted by the Indianapolis Colts was retire his mother immediately … on live TV. The second thing he wanted to do was thank her for years of support by buying her and his family their first home. He partnered with Rocket Mortgage and Rocket Homes to find and finance their new family home and to document the day of the big surprise.
SOCIAL EXTENSIONS
We were even able to leverage interview footage to create social-first content inspired by Kwity’s real experience as a first-time homebuyer in a crazy, competitive housing market. You know it’s rough out there when a first-round draft pick even has trouble getting his offer accepted.
We were even able to leverage interview footage to create social-first content inspired by Kwity’s real experience as a first-time homebuyer in a crazy, competitive housing market. You know it’s rough out there when a first-round draft pick even has trouble getting his offer accepted.
CREDIT
Creative Direction: Kate Bacheller & Mike Hunter
Executive Producer: Julie Etheridge
Director: Brendan Gibbons
Production: Station Films
Creative Editor: Zach DuFresne
Sound: Spencer Hall, Hudson Artists
Executive Producer: Julie Etheridge
Director: Brendan Gibbons
Production: Station Films
Creative Editor: Zach DuFresne
Sound: Spencer Hall, Hudson Artists
